So how good is Instant Film exactly?
When Polaroid/Instant Film is mentioned, people think “vintage” or old-school-cool. While all of that is totally valid, let’s look a little closer and see what’s actually going on in the above photo.
As you can see, the instant film has absolutely stunning resolution. In fact, it’s actually much higher resolution than Apple’s Retina display.
Instax / Polaroid 300 film made up of a silver halide emulsion. When light hits the crystals, the silver halide breaks down and a dye cloud forms. The crystals are only 1-2 microns wide, and the resulting dye cloud is just 10-15 microns. To put that in perspective, Apple’s retina display pixels are approximately 80 microns wide (326 ppi). Instant film prints can reach theoretical 1200 to 1600 ppi, nearly 4-5 times that of the Retina display.
In fact, this picture is blurry only because my DSLR can’t focus properly. I will get a better magnification lense and post an updated photo to this blog! Nonetheless, if we zoom in, you can literally count the blinds on the window adjacent to my pointer.
We think it’s pretty clear that Instant film is the absolute gold standard for imaging, not because it is iconic, but because it objectively trounces most other print media in terms of color vibrancy, resolution, and clarity. The only trick is to have an optical system that can realize the potential of the film. Most instant film products come with mediocre lenses or other mechanism that send badly focused, or off-color light to the film.
That’s why we think we’ve nailed it with SnapJet.
This glossy, artistic Instax print is exactly what SnapJet is able to produce. We can’t wait to get it into your hands.